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Free Friday Swipe File: 39 Emails Worth Stealing 👀
Victor Godsk
January 09, 2026
Happy Friday!
It’s Victor from Obzia here.
I put together a free swipe file of 39 good ecommerce emails I think are worth looking at.
Each one includes the subject line, preview text, and the full email.
Use them however you want.
Steal the structure. Adapt the angles. Get yourself or your email team inspired for your next batch of emails.
Grab the Free 39 Emails Swipe File Here
Quick Agency Update
Obzia is growing and growing, which is awesome!
More people are hearing about the work we do for clients… the quality of our emails, the understanding of email & ecom that we have, and the results we're getting them.
Because of that, we're looking for more talented people to join the team and grow with us!
The roles:
Account Managers
Copywriters
Designers
Klaviyo Technicians
So if you're experienced, can deliver excellent work for 7-8 figure brands, and want to work somewhere that doesn't feel like corporate hell (we have fun, we move fast, we care about results AND people), we'd love to speak with you!
Just reply to this email with previous work you’re proud of and why you think you’d be a great fit.
My Favorite Email of the Day
The email: Click here to view »
Subject line: Introducing the Roll-Top Ski Bag
The brand: Away
My thoughts: This product launch email does a great job of highlighting product features in a way that makes people actually read and understand each one of them. Instead of just listing things in simple bullet points or in a block of text, they put in the extra work to design a clean graphic for it.